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2011 Innkeeping Show Dates and Location, HomeAway Purchase of BedandBreakfast.com, TripAdvisor Promotion, 2009 Operations Survey and More

Written by Jay Karen on March 10, 2010 – 3:41 pm

March 2010 On My MindWell, there is a good bit on my mind these days, as you can tell from the long title of my column this month.  I’m busy with last-minute preparations for the Innkeeping Show in Austin, which starts in a few days (although you will get this while we’re all in Austin learning and laughing together).  This column will focus on my two cents about the big purchase in our industry that was announced recently, as well as some other exciting news.  Be sure to click through and read this month’s column!

Limited-time TripAdvisor Promo with PAII

We’ve worked out an arrangement with TripAdvisor, so that all innkeepers in the B&B industry can continue to receive the 50% off deal for their new Business Listings Program through April 8th .  You must use discount code TRIPDISC to get the deal.  If you haven’t investigated their new Business Listings program, I encourage you to check it out.  Basically, for a fee you can now add your email address, phone number and hyperlink to your inn’s web site on your TripAdvisor property page.  This is a new program for the entire lodging industry, and they’ve had several thousand properties already sign up.  I think innkeepers should sign up for three reasons:  1) you’ve poured a lot of time and effort into your own web site, and by having a direct link, you stand a better chance of getting TripAdvisor guests over to your site, 2) through your web traffic analytics program, you now have the ability to directly track the traffic coming to your web site from TripAdvisor…many innkeepers are now reporting this web link as one of their top sources of traffic, and 3) the 50% off price is low enough to give this a shot for at least the first year.  Properties with fewer than 11 rooms would normally pay $600 and properties with 11-25 rooms would pay $1,000 for this link – innkeepers can pay $300 and $500 respectively with this coupon code.  Go to www.tripadvisor.com/BusinessListings to sign up!

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InnkeepingBlog Twitter Weekly Updates for 2010-03-07

Written by Jay Karen on March 7, 2010 – 11:36 am


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InnkeepingBlog Twitter Weekly Updates for 2010-02-28

Written by Jay Karen on February 28, 2010 – 11:36 am


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InnkeepingBlog Twitter Weekly Updates for 2010-02-21

Written by Jay Karen on February 21, 2010 – 11:36 am

  • Stay away snow! Supposed to meet with board of Preferred Inns of NJ tomorrow and TripAdvisor exec in Manhattan for dinner. Got work to do! #
  • Great meeting w Preferred Inns of NJ board. In Manhattan to have dinner with VJ Kelley of TripAdvisor. Thumbs up public transportation. #

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