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	<title>InnkeepingBlog.com &#187; Allied Associations</title>
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	<link>http://www.innkeepingblog.com</link>
	<description>The Innkeeping Industry Blog of the Professional Association of Innkeepers (PAII)</description>
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		<title>The Missing Ingredient</title>
		<link>http://www.innkeepingblog.com/2010/10/the-missing-ingredient/</link>
		<comments>http://www.innkeepingblog.com/2010/10/the-missing-ingredient/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 01:25:00 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Allied Associations]]></category>

		<guid isPermaLink="false">http://www.innkeepingblog.com/?p=491</guid>
		<description><![CDATA[Would you cook an omelet without the egg?  Would you offer morning coffee without cream and sugar to your guests?  You could do the above things, but it just wouldn’t work as well, would it?  The same can be said for trying to run a state, provincial or local B&#38;B association, or even PAII, without [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_493" class="wp-caption alignleft" style="width: 310px"><a href="http://www.innkeepingblog.com/wp-content/uploads/2010/10/NABB.jpg"><img class="size-medium wp-image-493" title="NABB" src="http://www.innkeepingblog.com/wp-content/uploads/2010/10/NABB-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">Attendees at the Nebraska Association of Bed and Breakfast conference earlier this month</p></div>
<p>Would you cook an omelet without the egg?  Would you offer morning coffee without cream and sugar to your guests?  You could do the above things, but it just wouldn’t work as well, would it?  The same can be said for trying to run a state, provincial or local B&amp;B association, or even PAII, without input and involvement from the membership.  There is a disturbing pattern at many B&amp;B associations, from what I observe – a critically few members do all of the work to keep the organization going, and these folks are getting burned out.  This causes a bit of a “vicious cycle” to occur –association members complain they’re not getting enough out of their association and might not renew (or non-members will say the same about not joining) &gt; association tries to involve members in regional meetings, state meetings, board meetings, ANY meeting to discuss how to improve the work and value of the association &gt; the same few people attend everything &gt; the same few people end up DOING everything &gt; the association tends to lack progress they need or desire &gt; same uninvolved association members complain or stay silent &gt; same burned out association volunteers try again.  I believe strongly in the value of local B&amp;B associations – I’d love to see all of them succeed, be progressive and have strong membership bases.</p>
<p>More and more, association members view their involvement in associations simply as consumers – I will pay dues only if you can clearly show me a financial return.  The problem is … associations (especially those run exclusively or mostly be volunteer members) are not like retail shops or typical corporations.  If an association doesn’t have legions of staff to do all the work and stimulate necessary progress and innovation, then the responsibility falls to the membership and volunteers.  Customers don’t volunteer to help keep a retail operation alive.  Your own B&amp;B guests don’t convene to determine ways to make sure you stay in business.  But when associations are prescribed to change leadership every few years, there is a need for people to rotate into those leadership positions to make sure the organization stays on course.</p>
<p>I apologize for the negative bent of this post, but oftentimes peers tend to be overly polite with each other and may not draw attention to the fact that their friends and colleagues aren’t helping to carry the water of the organization.  My hope for all B&amp;B associations is for more members to get involved and answer the call when volunteers are needed…to support the organization through your dues even if every dollar can’t always be traced back to a reservation…to encourage other innkeepers to belong to the association.  Remember – the whole point of having an association is to accomplish in a collective way what you cannot accomplish as an individual.  The operative word in that sentence is “collective.”  You cannot have a collective effort when only four or five are doing everything…every year.</p>
<p><span id="more-491"></span></p>
<p>The same formula is true for PAII, but with larger numbers.  It’s possible to run a very effective state organization with 100 or 200 members (depending on the size of your market).  For an organization like PAII, it takes thousands.  Membership in PAII is up double digits over last year, which is fantastic.  A lot of that success has to do with the fact that you can now join PAII for as low as $89.  We can be a more effective advocate for the B&amp;B industry with folks like TripAdvisor if we have 8,000 members instead of 2,000 or 3,000.  Encourage your peers who are NOT members of PAII to go to <a href="http://www.innkeeping.org/">www.innkeeping.org</a> to sign up and be part of the growing movement of innkeepers coming under the PAII tent.</p>
<p>To carry the numbers message further, conferences for innkeepers are more effective when you have more innkeepers in attendance.  The natural idea-sharing and problem-solving both in the classroom and in the hallways is greater when the numbers are greater.  To that end, I invite you to come to any of these events for just a couple of days to recharge your batteries and pick up all kinds of knowledge to make you a better innkeeper.</p>
<p><a href="http://www.newenglandinnkeepingshow.com/">New England Innkeeping Show</a> Nashua, NH        November 1-17</p>
<p><a href="http://www.innkeepingshow.com/">Innkeeping Show</a> Charleston, SC   January 10-13</p>
<p><a href="http://www.northwestinnkeepingshow.com/">Northwest Innkeeping Show</a> Portland, OR      April 4-6</p>
<p>Nearly everyone who attends our conferences will say it’s some of the best money they ever spend as innkeepers.  You deserve it!  Go to the websites above to check it out!</p>
<p>We were honored to be doing some amazing things with allied associations these days.  We now have dual-membership agreements with some of you (Nebraska just signed on two weeks ago!), many of you are jumping in with two feet to support the <a href="http://www.betterwaytostay.com/">Better Way to Stay Campaign</a>, and several of you are helping to promote PAII membership to your members.  We value our relationships with all of the allied B&amp;B associations out there and look forward to years of positive partnerships!</p>
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		<title>Innkeeping Fun in Natchez</title>
		<link>http://www.innkeepingblog.com/2009/07/innkeeping-fun-in-natchez/</link>
		<comments>http://www.innkeepingblog.com/2009/07/innkeeping-fun-in-natchez/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 02:36:09 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[PAII Travels]]></category>
		<category><![CDATA[Allied Associations]]></category>
		<category><![CDATA[Industry Study]]></category>
		<category><![CDATA[Research]]></category>

		<guid isPermaLink="false">http://www.innkeepingblog.com/?p=245</guid>
		<description><![CDATA[I just love coming to Mississippi and Louisiana to visit with the innkeepers in these two states.  Fortunately for my travel schedule, they host a combined annual conference, and this week it was in Natchez, Mississippi.  Thank you to Peter Sharp (President of BBAM and innkeeper at the Fairview Inn in Jackson, MS) for having [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_248" class="wp-caption alignleft" style="width: 310px"><a href="http://www.innkeepingblog.com/wp-content/uploads/2009/07/maybelle-and-jay-ms-la-conference1.jpg"><img class="size-medium wp-image-248" title="Maybelle-and-Jay-MS-LA-Bed-and-Breakfast-Conference" src="http://www.innkeepingblog.com/wp-content/uploads/2009/07/maybelle-and-jay-ms-la-conference1-300x225.jpg" alt="With Maybelle Beasley, executive director of the Bed and Breakfast Association of Mississippi, just before I judged the Innkeeper Cook-Off." width="300" height="225" /></a><p class="wp-caption-text">With Maybelle Beasley, executive director of the Bed and Breakfast Association of Mississippi, just before I judged the Innkeeper Cook-Off.</p></div>
<p>I just love coming to Mississippi and Louisiana to visit with the innkeepers in these two states.  Fortunately for my travel schedule, they host a combined annual conference, and this week it was in Natchez, Mississippi.  Thank you to Peter Sharp (President of BBAM and innkeeper at the Fairview Inn in Jackson, MS) for having me as the opening speaker and for allowing me to judge the Innkeeper Cook-Off.  What a blast!  It wasn&#8217;t easy tasting 10 dishes.</p>
<p>I was thrilled to present some of the most important and interesting findings of our newly released <a href="https://innkeeping.yourmembership.com/store/view_product.asp?id=326622" target="_blank">2009-2010 Industry Study of Innkeeping Operations and Finance</a>.  We&#8217;ll have a press release soon with some highlights, and innkeepers who contributed data to the study should already have their free copies by way of email.</p>
<p><span id="more-245"></span></p>
<p>I always appreciate seeing some of our national vendors participate in the trade shows at these state and regional conference.  It demonstrates a real seriousness about being in this industry.  At this conference there were several friends of PAII on the show floor, including BedandBreakfast.com, Acorn Internet Services, The Comphy Company, Innvideos.tv, and InsideOut Solutions.</p>
<div id="attachment_246" class="wp-caption alignnone" style="width: 310px"><a href="http://www.innkeepingblog.com/wp-content/uploads/2009/07/joe-and-bebe-and-jay-ms-la-conference.jpg"><img class="size-medium wp-image-246 " title="Joe-Bebe-Jay-LA-MS-Bed-and-Breakfast-Conference" src="http://www.innkeepingblog.com/wp-content/uploads/2009/07/joe-and-bebe-and-jay-ms-la-conference-300x225.jpg" alt="With my friends, Joe and Bebe Rabhan, innkeepers at the Avenue Inn B&amp;B in New Orleans." width="300" height="225" /></a><p class="wp-caption-text">With my friends, Joe and Bebe Rabhan, innkeepers at the Avenue Inn B&amp;B in New Orleans.</p></div>
<div id="attachment_249" class="wp-caption alignnone" style="width: 310px"><a href="http://www.innkeepingblog.com/wp-content/uploads/2009/07/peter-and-rick-and-jay-ms-la-conference.jpg"><img class="size-medium wp-image-249 " title="Rick-Peter-Jay-LS-MS-Bed-and-Breakfast-Conference" src="http://www.innkeepingblog.com/wp-content/uploads/2009/07/peter-and-rick-and-jay-ms-la-conference-300x225.jpg" alt="Hanging with Rick Wolf and Peter Scherman (The B&amp;B Team) at the Mississippi River." width="300" height="225" /></a><p class="wp-caption-text">Hanging with Rick Wolf and Peter Scherman (The B&amp;B Team) at the Mississippi River.</p></div>
<p>The only bad part about visiting this conference?  I leave 5 pounds heavier than when I arrived.</p>
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		<title>Day 1 at the 2009 Innkeeping Show &#8211; Allied Association Leadership Meeting</title>
		<link>http://www.innkeepingblog.com/2009/04/day-1-2009-innkeeping-show/</link>
		<comments>http://www.innkeepingblog.com/2009/04/day-1-2009-innkeeping-show/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 20:49:43 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Innkeeping Show]]></category>
		<category><![CDATA[Allied Associations]]></category>

		<guid isPermaLink="false">http://innkeepingblog.innsales.com/?p=69</guid>
		<description><![CDATA[I&#8217;ve asked some folks at the INnkeeping Show here in Atlanta to &#8220;guest blog&#8221; about their experiences. These are being cross-posted to the PAII member forum.
Heather Tyreman
Bronze Antler B&#38;B
Joseph, OR
Greetings from Atlanta and the 2009 PAII Conference! Today&#8217;s pre-conference activity included the Association Leaders Meeting. Twenty-five innkeeper-leaders from across the United States and Canada assembled [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve asked some folks at the INnkeeping Show here in Atlanta to &#8220;guest blog&#8221; about their experiences. These are being cross-posted to the PAII member forum.</p>
<p>Heather Tyreman<br />
Bronze Antler B&amp;B<br />
Joseph, OR</p>
<p>Greetings from Atlanta and the 2009 PAII Conference! Today&#8217;s pre-conference activity included the Association Leaders Meeting. Twenty-five innkeeper-leaders from across the United States and Canada assembled for a full day of idea gathering, presentations and collective thinking. Of course, a tasty salmon filet lunch didn&#8217;t hurt either. Roll the tape! (The session was recorded.)</p>
<p>The meeting started off with a local presentation by Janet Cochran, the Northwest Georgia Historic High Country Regional Tourism Representative for the Georgia Department of Economic Development (GA&#8217;s home for state level tourism). GA divides its state into 9 marketing regions with a representative for each. Janet gave us an overview what the state office does to promote travel in the state. One particularly notable fact&#8211;any lodging entity in Georgia can be listed on the state&#8217;s website at no charge!</p>
<p>Jeff Logan from InsideOut Solutions continued the morning with a detailed presentation, &#8220;Effective Internet Marketing Tactics for B&amp;B Association Websites.&#8221; Very interesting and definitely useful. Jeff touched on the importance of incorporating blogging, Google maps and photos into bed and breakfast association websites. He encouraged associations to post specials and events to provide more fresh content. Using free products such as Google docs and Google analytics are also good ideas. Jeff provided some interesting, limited statistics about association websites.</p>
<p><span id="more-69"></span></p>
<p>On an annual basis:<br />
74,000 visitors per year (202 per day)<br />
normal visit length is 5:15 minutes<br />
55% of site visitors originate from within the site&#8217;s home state</p>
<p>Lastly, Jeff spoke extensively about effective search engine optimization (SEO) and marketing tactics for associations. He wrapped up with things to watch for when launching a new site and pitfalls to avoid. All in all, a thorough presentation from an industry professional.</p>
<p>Stop the tape! (Everything from here on is committed to memory.)</p>
<p>The afternoon was an off-the-record, animated, interactive session led by Jay Karen, PAII&#8217;s CEO. Jay started off by noting that there&#8217;s a Twitter feed live on his blog to capture conference tweets.</p>
<p>Of course, I can&#8217;t reveal everything that came from this session, but can reveal a few details:<br />
- PAII mails out over 16,000 copies of the Innkeeping Quarterly magazine to both members and nonmembers. What a great source of information!<br />
- PAII staff members are available to speak on a variety of subjects. They&#8217;re a good resource if you&#8217;re planning a local conference.<br />
- The industry study of finance and operations is soon to wrap up. If you haven&#8217;t sent in your data, please do so soon. More data makes for more robust study results.<br />
- Key Connections, PAII&#8217;s new newsletter targeting communication between PAII and state associations and other allied leadership groups, is on the street.</p>
<p>Lastly, we were given a sneak preview of PAII&#8217;s new website and asked for constructive criticism. You know a room full of innkeepers, especially leaders, aren&#8217;t short on opinions!</p>
<p>All in all, it was a very successful, eye-opening day. It was enjoyable meeting so many innkeeper leaders and talking about what&#8217;s happening in their states and provinces. Geez, it&#8217;s worth taking a spin on your bed and breakfast organization&#8217;s board of directors just to have the opportunity to attend!</p>
<p>And, if you&#8217;d like to see this blog post with links and photos, please see it on the Bronze Antler Bed &amp; Breakfast blog, <a href="http://blog.bronzeantler.com/">http://blog.bronzeantler.com</a>.</p>
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		<title>WHYDFML?</title>
		<link>http://www.innkeepingblog.com/2008/09/whydfml/</link>
		<comments>http://www.innkeepingblog.com/2008/09/whydfml/#comments</comments>
		<pubDate>Thu, 04 Sep 2008 14:12:00 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Online Reviews]]></category>
		<category><![CDATA[Allied Associations]]></category>
		<category><![CDATA[Innkeeping Quarterly]]></category>
		<category><![CDATA[Innkeeping Show]]></category>
		<category><![CDATA[PAII]]></category>
		<category><![CDATA[Research]]></category>

		<guid isPermaLink="false">http://innkeepingblog.wordpress.com/2008/09/04/whydfml/</guid>
		<description><![CDATA[That’s not a typo. It&#8217;s just a long acronym. It stands for “what have you done for me lately?” I suppose we’re not always best at tooting our own horn, but we have some fantastic things going on I want to share with everyone – a few things we’ve already announced and others that will [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family:trebuchet ms;">That’s not a typo. It&#8217;s just a long acronym. It stands for “what have you done for me lately?” I suppose we’re not always best at tooting our own horn, but we have some fantastic things going on I want to share with everyone – a few things we’ve already announced and others that will be news to members. As I travel to state association meetings throughout the country, I’m often asked by non-members (including many former members) about what PAII is like today and what we are doing. Similarly, when we talk to busy members about renewing their membership, we find many have been too busy to really pay attention to what’s happening. You pay dues to PAII – so you should know what’s happening. Here’s a short list of what’s happening now. There’s a lot more in the on-deck circle, so stay tuned for more!</p>
<p><span style="font-family:trebuchet ms;"><strong><u>Prescription Drug Program<br /></u></strong><span style="font-family:trebuchet ms;"><a href="http://4.bp.blogspot.com/_qnsjRKbuXjw/SMfoOfw1OEI/AAAAAAAAAHQ/usB-pMlGVpY/s1600-h/PAII+Drug+Card.jpg"><img style="float:left;cursor:hand;margin:0 10px 10px 0;" alt="" src="http://4.bp.blogspot.com/_qnsjRKbuXjw/SMfoOfw1OEI/AAAAAAAAAHQ/usB-pMlGVpY/s400/PAII+Drug+Card.jpg" border="0" /></a>Soon PAII members will be receiving in the mail a letter and two cards that give you access to discount prices on prescription drugs at nearly all major pharmacies. We know being self-employed doesn’t always afford you the best health coverage, including many times weak or no pharmacy coverage. With this card, you and your family can enjoy attractive savings. If you don’t want to wait for the direct mail piece, simply go to <a href="http://www.sunrxdiscount.com/paii"><span style="font-family:trebuchet ms;">http://www.sunrxdiscount.com/paii</a><span style="font-family:trebuchet ms;"> to print your own card now. At this web site you can go ahead and check the prices you’ll pay for your prescriptions – both over-the-counter and mail order. This is not an insurance program, but rather a nationwide discount program. If you have good prescription coverage, this program might not benefit you – but do yourself a favor and check it out! I’ve been using the card myself, and have enjoyed the savings.</p>
<p><span style="font-family:trebuchet ms;"><strong><u><em>IQ </em>Circulation<br /></u></strong><span style="font-family:trebuchet ms;"><a href="http://1.bp.blogspot.com/_qnsjRKbuXjw/SMAmf92jVrI/AAAAAAAAAGg/ey1rvaDTByM/s1600-h/IQ+Cover.jpeg"><img style="float:left;cursor:hand;margin:0 10px 10px 0;" alt="" src="http://1.bp.blogspot.com/_qnsjRKbuXjw/SMAmf92jVrI/AAAAAAAAAGg/ey1rvaDTByM/s320/IQ+Cover.jpeg" border="0" /></a><br /><span style="font-family:trebuchet ms;">Beginning this January, <em>Innkeeping Quarterly</em> magazine will be circulated to all innkeepers throughout the United States, not just PAII members. To date we’ve been sending this leading trade publication to members every quarter, as well as a different group of 3,000 non-member innkeepers. The advertisers want the greater reach, and we believe the entire industry should be reading the timely content in this publication. We’re looking for a few good writers! If you have significant writing experience and want to contribute to the industry’s only trade magazine, please email Ingrid Thorson at ingrid@paii.org</p>
<p><span id="more-33"></span></p>
<p><span style="font-family:trebuchet ms;"><strong><u>Research Project Open to State Associations<br /></u></strong>Every two years, PAII has published the Industry Study on Operations and Finance, which contains valuable data on average daily rates, occupancy, profit and loss and much more. We’re making two important changes to this study. First and foremost, we have worked out an arrangement with our research partners, Industry Insights, to assist any interested state association in publishing a state-level report. The California Association of Bed and Breakfast Inns (CABBI) is the first to jump on board. For about 5% of the cost of the national study, participating state associations will have access to their own comprehensive report. This should make the benchmarking process much more valuable for all innkeepers. If you’re a board member of a state association, and you’re interested in learning more, please contact me at <a href="mailto:jay@paii.org"><span style="font-family:trebuchet ms;">jay@paii.org</a><span style="font-family:trebuchet ms;">. The second important change to the study is that we will start collecting data on a quarterly basis, so that we can report on quarterly business in our industry. The hotel industry collects and reports on data every month. We can do better than every two years! So, when the quarter is over, PAII will be asking for a few measurements every quarter, such as revenue, rate and occupancy. We guarantee that all data collected will remain 100% confidential. <br /><span style="font-family:trebuchet ms;"><strong><u>Engaging TripAdvisor for Innkeepers</u></strong><br /><span style="font-family:trebuchet ms;"><a href="http://3.bp.blogspot.com/_qnsjRKbuXjw/SMAmUaEbPdI/AAAAAAAAAGY/y6cXIvGLqMU/s1600-h/TripAdvisor.jpg"><img style="float:left;cursor:hand;margin:0 10px 10px 0;" alt="" src="http://3.bp.blogspot.com/_qnsjRKbuXjw/SMAmUaEbPdI/AAAAAAAAAGY/y6cXIvGLqMU/s400/TripAdvisor.jpg" border="0" /></a></p>
<p><span style="font-family:trebuchet ms;"></p>
<p><span style="font-family:trebuchet ms;"><span style="font-family:trebuchet ms;"><span style="font-family:trebuchet ms;"><span style="font-family:trebuchet ms;">As you hopefully know by now, I have an important meeting lined up on September 17th with the senior leadership of TripAdvisor. Over 250 innkeepers have shared their TripAdvisor stories, grievances, praises and criticisms with me. I am currently processing all of this information and will be going to the top of the ladder with these matters. As I have said before, the impact of TripAdvisor has been the quintessential double-edged sword. Many innkeepers have benefited greatly from the free exposure and positive reviews. But just as many innkeepers seem to have been burned by fraudulent negative reviews, unresponsive customer service and just plain extortion by customers wielding the threat of a negative review. I believe it is our responsibility as your trade association to represent your voice on matters that impact your business so greatly.</p>
<p><span style="font-family:trebuchet ms;"><strong><u>Lunchtime Learning Webinar Series<br /></u></strong>In less than two weeks, at 2:00 p.m. EST on September 16th, PAII will host our first “webinar” in our new Lunchtime Learning Webinar Series. The topic will be “Converting Callers and Walk-ins to Guests,” presented by PAII favorite, Don Farrell. We know many of you cannot make the <a href="http://www.innkeepingshow.com/"><span style="font-family:trebuchet ms;">Innkeeping Conference</a><span style="font-family:trebuchet ms;"> every year to take advantage of the great education, so we will bring to you and your inn some popular topics every quarter. All you need is 60 minutes, a phone line (to hear the speaker live) and internet access to view the PowerPoint presentation – all live. <a href="https://app1.associationsonline.com/amos/paii/index.cfm"><span style="font-family:trebuchet ms;">Go ahead and register for the first one by logging in to Members Only</a><span style="font-family:trebuchet ms;">. Other upcoming topics include getting more mid-week business travelers, changing your marketing during a tough economy and time management strategies.</p>
<p><span style="font-family:trebuchet ms;"><strong><u>Media Support<br /></u></strong>And just a final tidbit of information, since we oftentimes forget to let members know that we frequently talk to the press<br />
 on behalf of the bed and breakfast industry. These past few months have been busy with media requests for interviews and information. In addition to talking with reporters from several regional and local newspapers in several states, we have helped writers with their stories at <em>Conde Nast Traveler, Everyday with Rachel Ray </em>and <em>Inc</em>. magazine. We do our best to provide helpful and relevant information, as well as portray a positive image of our industry.</p>
<p>I welcome your thoughts on any or all of the above. Again, we have a number of other projects in the works not mentioned here, including a new PAII web site and database and some wonderful marketing tools to help you with getting more “heads in beds.” Rest assured that the PAII board and staff are working hard to both serve your needs and lead the way on important matters.</p>
<p>With best regards,</p>
<p>Jay</p>
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		<title>Innkeeping New Orleans Style</title>
		<link>http://www.innkeepingblog.com/2008/07/innkeeping-new-orleans-style/</link>
		<comments>http://www.innkeepingblog.com/2008/07/innkeeping-new-orleans-style/#comments</comments>
		<pubDate>Tue, 29 Jul 2008 16:38:00 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Allied Associations]]></category>

		<guid isPermaLink="false">http://innkeepingblog.wordpress.com/2008/07/29/innkeeping-new-orleans-style/</guid>
		<description><![CDATA[I spent four and a half days in New Orleans last week, attending and speaking at the Louisiana/Mississippi Bed and Breakfast Conference. It was a fantastic event. The innkeepers I met were among the most hospitable I&#8217;ve met in all my travels. The conference content was great. The city is back in business. All-in-all, a [...]]]></description>
			<content:encoded><![CDATA[<div align="left"><span style="font-family:trebuchet ms;">I spent four and a half days in New Orleans last week, attending and speaking at the Louisiana/Mississippi Bed and Breakfast Conference. It was a fantastic event. The innkeepers I met were among the most hospitable I&#8217;ve met in all my travels. The conference content was great. The city is back in business. All-in-all, a well-rounded experience.
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<p><span style="font-family:trebuchet ms;">I was hosted by innkeepers Joe and Bebe Rabhan of the <a href="http://www.blogger.com/www.avenueinnbb.com/"><span style="font-family:trebuchet ms;">Avenue Inn Bed and Breakfast </a><span style="font-family:trebuchet ms;">on St. Charles Avenue, and got to spend some quality time with Bonnie Rabe of The Grand Victorian, Patrick and Karma Ashton of <a href="http://www.blogger.com/www.ashtonsbb.com"><span style="font-family:trebuchet ms;">Ashtons B&amp;B</a><span style="font-family:trebuchet ms;"> and Jess Beaty of the <a href="http://www.blogger.com/www.fivecontinentsbnb.com"><span style="font-family:trebuchet ms;">Five Continents B&amp;B</a><span style="font-family:trebuchet ms;">. What great people. I don&#8217;t think I have ever eaten as well in four short days as I did on this trip. Have you ever had a deep-friend Poboy at <a href="http://www.blogger.com/www.jacquesimoscafe.com/"><span style="font-family:trebuchet ms;">Jacque-Imo&#8217;s</a><span style="font-family:trebuchet ms;">? All I can say is that I&#8217;m still recovering. Some of the best dining experiences I&#8217;ve ever had have been in in New Orleans. A sincere thank you to all the great people I met! And a big thank you to all the innkeepers who joined PAII at the event.<br /><span style="font-family:trebuchet ms;"></p>
<p><span style="font-family:trebuchet ms;"><img style="display:block;cursor:hand;text-align:center;margin:0 auto 10px;" alt="" src="http://bp1.blogger.com/_qnsjRKbuXjw/SI9dltASwcI/AAAAAAAAAGA/pWgixDMk_lk/s320/LA+MS+Conference.JPG" border="0" /><span id="more-31"></span></p>
<div align="center"><span style="font-family:trebuchet ms;"><span style="font-size:78%;">Yours truly joined by Bonnie Rabe, president of <a href="http://www.louisianabandb.com/"><span style="font-size:78%;">LBBA</a><span style="font-size:78%;"> and owner of <a href="http://www.gvbb.com/"><span style="font-size:78%;">The Grand Victorian B&amp;B</a><span style="font-size:78%;"> in New Orleans, LA, Colleen Small, president of <a href="http://www.missbab.com/main.php"><span style="font-size:78%;">BBAM</a><span style="font-size:78%;"> and owner of the <a href="http://www.cedargroveinn.com/"><span style="font-size:78%;">Cedar Grove Inn</span></a><span style="font-size:78%;">, Vicksburg, MS, and Patrick Ashton, president of <a href="http://www.webervations.com/magic-scripts/associations/bbnola.asp"><span style="font-size:78%;">PIANO</a><span style="font-size:78%;"> (Professional Innkeepers Association of New Orleans) and owner of <a href="http://www.ashtonsbb.com/"><span style="font-size:78%;">Ashton’s B&amp;B</a><span style="font-size:78%;"> in New Orleans, LA.
<div align="center"><span style="font-family:trebuchet ms;"><br /><span style="font-family:trebuchet ms;">The conference organizers invited me to participate in a <a href="http://www.blogger.com/www.esthfh.org/"><span style="font-family:trebuchet ms;">Habitat for Humanity </a><span style="font-family:trebuchet ms;">project out in Slidell, LA. I had the good fortune of working side-by-side Sharon Vennan, executive director of the Louisiana B&amp;B Association, and <a href="http://www.susansweeney.com/"><span style="font-family:trebuchet ms;">Susan Sweeney</a><span style="font-family:trebuchet ms;">, an internet marketing expert and speaker (often seen at recent PAII events). The invitation motivated me to attach a charitable element to the upcoming <a href="http://innkeepingshow.com/"><span style="font-family:trebuchet ms;">Innkeeping Conference &amp; Trade Show</a><span style="font-family:trebuchet ms;">, so stay tuned for that. There&#8217;s nothing like installing roof trusses with my peers in the innkeeping world! I had a great time and was so happy to have had the opportunity to contribute in a small way to the rebuilding of some of the areas hit hard by Katrina.</p>
<div align="center"><span style="font-family:trebuchet ms;"><img style="display:block;cursor:hand;text-align:center;margin:0 auto 10px;" alt="" src="http://bp2.blogger.com/_qnsjRKbuXjw/SI9fUUsQfBI/AAAAAAAAAGI/u94H_NVSOas/s200/mighty.JPG" border="0" /><span style="font-size:78%;">Sharon and I used old fashioned and modern tools to get the job done.</p>
<p><span style="font-family:trebuchet ms;">Can you tell that I love New Orleans? </p>
<p><span style="font-family:trebuchet ms;">I&#8217;ve got to add that I was looking at the Bed and Breakfast Association of Mississippi web site, and thought <a href="http://www.missbab.com/main.php?e=179"><span style="font-family:trebuchet ms;">this </a><span style="font-family:trebuchet ms;">was a great feature on their site. Other state associations should consider something similar. It&#8217;s their &#8220;<a href="http://www.missbab.com/main.php?e=179"><span style="font-family:trebuchet ms;">See Mississippi on One Tank of Gas</a><span style="font-family:trebuchet ms;">&#8221; promotion, where you can enter your zip code and search for B&amp;Bs within a half or full tank of gas. You plug in the zip code, number of gallons in your tank and the average miles per gallon. Pretty cool. </p>
<p><span style="font-family:trebuchet ms;">I am looking forward to attending the upcoming <a href="http://www.hat.org/"><span style="font-family:trebuchet ms;">Hospitality Association of Texas </a><span style="font-family:trebuchet ms;">and <a href="http://www.florida-inns.com/"><span style="font-family:trebuchet ms;">Florida Bed &amp; Breakfast Inns Association</a><span style="font-family:trebuchet ms;"> meetings. </p>
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		<title>Seattle &#8211; It&#8217;s a Wrap!</title>
		<link>http://www.innkeepingblog.com/2008/02/seattle-its-a-wrap/</link>
		<comments>http://www.innkeepingblog.com/2008/02/seattle-its-a-wrap/#comments</comments>
		<pubDate>Fri, 22 Feb 2008 16:27:00 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Allied Associations]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[Seattle]]></category>

		<guid isPermaLink="false">http://innkeepingblog.wordpress.com/2008/02/22/seattle-its-a-wrap/</guid>
		<description><![CDATA[So, yesterday morning I thought it happened. I thought that some innkeeper got to Joyce and convinced her to play a practical joke on me. It might have been her interim innkeeper, who suggested that I experience an electrical blackout at some inopportune time, like just before fifteen guests are coming downstairs for breakfast. I [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family:trebuchet ms;">So, yesterday morning I thought it happened. I thought that some innkeeper got to Joyce and convinced her to play a practical joke on me. It might have been her interim innkeeper, who suggested that I experience an electrical blackout at some inopportune time, like just before fifteen guests are coming downstairs for breakfast. I was ironing my shirt around 6:30 a.m., when the electricity in my room went out. I’m thinking there is no way we’re going to be able to fire up the oven and serve a hot breakfast. Here is the curveball innkeepers around the country were hoping Joyce would throw. Did she really get up early and kill the electricity, just so I’d face a real challenge? Would she do that to the guests in her house? No way, I thought.</p>
<p>And I thought correctly. When I looked outside my quarters, I noticed the rest of the house was well lit. Something in my room must have tripped the breaker. Thank goodness! But, the effect worked well on me – thoughts raced through my mind about how we would have to improvise to take care of the guests. What was the lesson? Have a back-up plan for breakfast. Had the electricity REALLY been out, we would have scrambled to get something on the table. Possibly fruit salad, granola, etc.</p>
<p>Breakfast went smoothly. For our guests we served a tropical fruit salad, homemade granola and stuffed French toast with orange syrup. One guest requested to come a bit early at 7:45 a.m. to grab her meal for an early departure. She showed up a bit earlier than the appointed time, and we’d forgotten she was coming early. So we had to break our momentum to make sure one of the hot breakfast entrees was ready in a few minutes. It worked out fine. Just another example of the frenetic flow of things.</p>
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<p>I’ve decided that some aspects of innkeeping really appeal to my sense of organization and standards. The thought occurred to me as I was placing the coffee mugs at the place settings. I was compelled to make sure that the handles were all pointed in the same direction from the vantage point of the seated guest. I liked seeing how Joyce has her recipes organized in a three-ring binder, each enclosed in a plastic protective sheet. I like how there is reasoning behind some decisions I heretofore would have not considered. For example, in some rooms the beds have six pillows, two of which are in shams. By having six pillows, it is more likely the guests will use the four pillows in the pillow cases and not wear out the shams. If there were only four pillows (two in cases, two in shams), then the more expensive shams would likely see more wear and tear. Standards and good organization help with efficiency, but also help with keeping sanity. And, if there is constant turnover of staff and the use of interim innkeepers, training can be a cinch.</p>
<p>I also learned that positive and immediate feedback is the fuel that keeps you going as an innkeeper. One couple stuck their heads into the kitchen to say goodbye to Joyce and tell her how wonderful their stay was. It is richly satisfying to know you had such an impact on someone’s well-being. Because two seconds later, you’re turning your head back to the kitchen, where you see a room full of dirty dishes. With having just heard that feedback, the dishes somehow don’t seem as dirty.</p>
<p>Once the after-breakfast duties were addressed, I was able to take the apron off and get ready for my afternoon meeting with the Bed and Breakfast Association of Seattle. They were having a meeting at the <a href="http://www.sbmansion.com/"><span style="font-family:trebuchet ms;">Shafer-Baillie Mansion</a><span style="font-family:trebuchet ms;"> in the Capitol Hill area of the city, and I was the featured speaker. I rarely turn down an invitation to join a gathering of innkeepers, and so I was looking forward to this event. We were expecting about 40 people. Folks from the Washington B&amp;B Guild were joining the meeting, as well as other innkeepers from outside Seattle.<br /><a href="http://bp2.blogger.com/_qnsjRKbuXjw/R7742jmYRKI/AAAAAAAAAEQ/HTTN1tNUbIw/s1600-h/WBBG+Seattle.JPG"><img style="cursor:hand;" alt="" src="http://bp2.blogger.com/_qnsjRKbuXjw/R7742jmYRKI/AAAAAAAAAEQ/HTTN1tNUbIw/s200/WBBG+Seattle.JPG" border="0" /></a></p>
<p><span style="font-family:trebuchet ms;font-size:85%;">With Nathan Allen, president of WBBG, and Joyce Schulte, president of the Seattle Bed and Breakfast Association.</p>
<p><span style="font-family:Trebuchet MS;"><span style="font-family:trebuchet ms;">I spoke on industry performance and trends in consumer behavior and preferences in the lodging and hospitality industries. As usual, I had too much material and had to run speedily through all of the great stuff happening in our industry that innkeepers need to hear. The feedback from attendees was that the message was on target, which I like to hear. I spend a great deal of time scanning articles and news that could impact innkeepers, and try to glean the most relevant and salient message.</p>
<p>I enjoyed getting to know many of the area innkeepers. Our hosts at the Shafer-Baillie, Ana and Mark, were gracious and warm. I hope we see more of them at some PAII meetings. I met a few aspiring innkeepers, as well as some folks who have been innkeeping for more than 20 years. After the meeting, Joyce and I went over to the <a href="http://www.baconmansion.com/"><span style="font-family:trebuchet ms;">Bacon Mansion</a><span style="font-family:trebuchet ms;">, where owner/innkeeper Daryl King gave us a tour of the 11-room inn. I really appreciated my time with Daryl, hearing the story of the building, the issues he deals with, how he approaches customer service, etc. </p>
<p><span style="font-family:trebuchet ms;">I capped off the day with a wonderful meal with my mentor/host and her husband in a downtown restaurant. The view was amazing! </p>
<p><span style="font-family:trebuchet ms;">
<p align="center"><a href="http://bp1.blogger.com/_qnsjRKbuXjw/R7767TmYRNI/AAAAAAAAAEo/h2PVQpYOWcs/s1600-h/Space+Needle+View.jpg"><img style="cursor:hand;" alt="" src="http://bp1.blogger.com/_qnsjRKbuXjw/R7767TmYRNI/AAAAAAAAAEo/h2PVQpYOWcs/s320/Space+Needle+View.jpg" border="0" /></a></p>
<div align="center"><span style="font-family:trebuchet ms;font-size:85%;">Just to show you how good this view was, the red arrow points to the Space Needle, which is supposed to be the best observation point.<br /><span style="font-family:trebuchet ms;"><br />One thing I was amazed and pleased to see was how Daryl was using his mobile device (an apple iPhone) to keep track of his availability and room count. On this hand-held device, Daryl showed me how he could bring up his Webervations page&#8230;and speak with an inquiring guest&#8230;at the same time. This allows Daryl to be anywhere in his inn and handle reservation requests, rather than having to run down to the office to take care of it. Innkeepers are always on the move, and this was inspiring to me!</p>
<p align="center"><a href="http://bp0.blogger.com/_qnsjRKbuXjw/R775PDmYRLI/AAAAAAAAAEY/O0h1y1aoaCQ/s1600-h/iPhone.JPG"><img style="cursor:hand;" alt="" src="http://bp0.blogger.com/_qnsjRKbuXjw/R775PDmYRLI/AAAAAAAAAEY/O0h1y1aoaCQ/s200/iPhone.JPG" border="0" /></a></p>
<div align="center"><span style="font-size:85%;">The Bacon Mansion availability on an iPhone<br />All in all, this was a fantastic experience. I’m glad I created the contest to “Hire PAII’s CEO” and put myself to the test. I was able to get a good feeling for the long list of issues an innkeeper faces every single day. I have a much better appreciation for comments I read on the PAII forum about how to handle difficult guests and inquiries. I understand how exhausting a day can be. But I’ve also seen how rewarding it can be. The great feeling of a job well-done, when you look back at a room you just scoured clean. The satisfaction you see on a face, when you place a plate of ginger<br />
spice pancakes on the table. The energy you feel when walking around a grand house…with the fire lit, the cookie jar full, the New York Times sitting squarely on the table, beds made, guests out and about, flowers coming out of the ground outside.</p>
<p>Joyce and the <a href="http://www.chamberednautilus.com/"><span style="font-family:trebuchet ms;">Chambered Nautilus</a> <span style="font-family:trebuchet ms;">were the ideal innkeeper and inn for this experience. She spent a lot of time showing me the ropes. And while she sent me off to do a lot of work, which is exactly what I requested, she spent a great deal of time talking to me…over meals…over chopping fruit…over folding sheets…in between taking phone calls. The relationship she has with her inn is equal give and take. She pours herself into the role of hostess, cook, “aunt” to her housekeepers, marketer, bookkeeper and association volunteer. And the inn gives back to her an energy that is hard to explain in words. I suppose it is similar to what I feel as a parent of a two year old daughter. It’s a heck of a lot of work to keep up with her needs, and yet it is supremely satisfying to lay her down at the end of the night, then kick my feet up onto the coffee table and soak in the feeling of being a happy parent. Joyce is a good and happy innkeeper in a tough, challenging profession. I learned a lot from her, and I hope I made a mark on her as well. I am sure I will be a better leader of this association and industry for having done this.</p>
<p><span style="font-family:trebuchet ms;">
<p align="left"><a href="http://bp2.blogger.com/_qnsjRKbuXjw/R774QjmYRII/AAAAAAAAAEA/l6QEqDeotng/s1600-h/Jay+and+Kristen.JPG"><img style="cursor:hand;" alt="" src="http://bp2.blogger.com/_qnsjRKbuXjw/R774QjmYRII/AAAAAAAAAEA/l6QEqDeotng/s200/Jay+and+Kristen.JPG" border="0" /></a></p>
<p align="left"><span style="font-family:trebuchet ms;"><span style="font-size:85%;">Me with housekeeper extraordinaire, Kristen. </p>
<p align="left"><a href="http://bp2.blogger.com/_qnsjRKbuXjw/R774ZjmYRJI/AAAAAAAAAEI/a-n7kKYlFtY/s1600-h/Jay+and+Joyce.JPG"><img style="cursor:hand;" alt="" src="http://bp2.blogger.com/_qnsjRKbuXjw/R774ZjmYRJI/AAAAAAAAAEI/a-n7kKYlFtY/s200/Jay+and+Joyce.JPG" border="0" /></a></p>
<p><span style="font-family:trebuchet ms;"><span style="font-size:85%;">Me with innkeeper extraordinaire, Joyce.<br /><span style="font-family:Trebuchet MS;"></p>
<p><span style="font-family:trebuchet ms;">See you in <a href="http://www.paiiconference.org/"><span style="font-family:trebuchet ms;">Anaheim</a><span style="font-family:trebuchet ms;">!</p>
<p>Jay</p>
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		<title>Day Two in Seattle</title>
		<link>http://www.innkeepingblog.com/2008/02/day-two-in-seattle/</link>
		<comments>http://www.innkeepingblog.com/2008/02/day-two-in-seattle/#comments</comments>
		<pubDate>Wed, 20 Feb 2008 03:20:00 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Allied Associations]]></category>
		<category><![CDATA[Hazing]]></category>
		<category><![CDATA[Labor of Love]]></category>
		<category><![CDATA[Problem Solving]]></category>
		<category><![CDATA[Seattle]]></category>

		<guid isPermaLink="false">http://innkeepingblog.wordpress.com/2008/02/20/day-two-in-seattle/</guid>
		<description><![CDATA[A good second day at the Chambered Nautlius B&#38;B in Seattle, Washington. I was able to cover more territory with my mentor innkeeper, Joyce Schulte. It was a nice mixture of getting my hands dirty and discussing strategic issues Joyce gets to contemplate in her &#8220;free time.&#8221;   Click here to read about the [...]]]></description>
			<content:encoded><![CDATA[<p>A good second day at the <a href="http://www.chamberednautilus.com/">Chambered Nautlius </a>B&amp;B in Seattle, Washington. I was able to cover more territory with my mentor innkeeper, Joyce Schulte. It was a nice mixture of getting my hands dirty and discussing strategic issues Joyce gets to contemplate in her &#8220;free time.&#8221;   <a href="http://innkeepingblog.blogspot.com/2007_12_01_archive.html">Click here</a> to read about the &#8220;Hire PAII&#8217;s CEO&#8221; contest and <a href="http://innkeepingblog.blogspot.com/2008/02/walking-mile-in-joyces-shoes-day-one.html">here </a>to read about Day One.</p>
<p>The day started for me with a 6:15 a.m. rise, phone call to my wife and daughter on the east coast, quick shower and shave and then walking ten feet to the inn&#8217;s kitchen to get ready for the 8:00 a.m. breakfast. Since Joyce tells guests that breakfast is served between 8 and 9, we get some folks downstairs at 7:55 a.m. and others roll up to the table at 8:50 a.m. I find that it&#8217;s not that bad, if you do a good job prepping and picking the right menu items. In addition to a choice of coffees, teas and orange/banana juice, we served &#8220;Heavenly Bananas&#8221; (fresh bananas covered in an orange sour cream sauce), homemade granola and a &#8220;crab, artichoke heart egg puff&#8221; with Hollandaise sauce and asparagus tips on top. Oh, and some roasted rosemary pototoes. We served sixteen guests, spread out over three different rooms. Joyce did the cooking, and Rhea and I served all the guests, poured the beverages and made sure all the guests were happy. Since we prepped the potatoes and sour cream sauce the night before, as well as set the dining room table, we were able to roll pretty well in the morning. It was amazing to watch how quickly the dirty dishes piled up in the kitchen.</p>
<p>I really enjoyed chatting with the guests, and I found myself trying to figure out where the line was between being engaging and being a pest. I discovered one of the guests has a daughter that actually graduated from my high school back in Georgia &#8211; the same year as me! Another guest lived in Collingswood, New Jersey, which is three miles away from the PAII headquarters. It was a fun morning. I enjoyed interacting with the guests. To see how much they were enjoying themselves, and knowing that I was playing a part in that experience was very satisfying. I had an &#8220;ah-ha&#8221; moment. THIS is why innkeepers love innkeeping! Oh, and because of the food too. Joyce made a few extra crab dishes, and it was delectable. So was her granola and coffee. I&#8217;m somewhat of a foodie &#8211; like most innkeepers &#8211; so that is definitely a plus to being in this industry. Seeing and being part of all the preparation and work that goes into serving a wonderful meal in a handsome setting made me feel sorry for the guests who don&#8217;t take advantage of the meal. One of the business travelers had to miss the breakfast (like I sometimes do when staying at inns while traveling for PAII), and I felt she didn&#8217;t really get the experience.</p>
<p><span id="more-16"></span></p>
<p>One thing that amazes me is hearing how familiar Joyce is with her customers. She knows and remembers people very well, and that helps greatly in delivering a personalized experience. She gets a lot of repeat guests in a city that is not short on choices! It&#8217;s little wonder why our friends at <a href="http://www.bedandbreakfast.com/">BedandBreakfast.com </a>named her inn among the <a href="http://www.usatoday.com/travel/hotels/2007-07-30-bedbreakfast_N.htm">top ten urban inns </a>in 2007.</p>
<p>After the last guest left the breakfast table, which was around 10:30 a.m., we tackled the dishes. Joyce said, &#8220;It&#8217;s going to be a three load day.&#8221; When cooking, my instinct is to wash things as I go, which includes loading the dishwasher as I am finished with something that needs to go through the machine. When serving breakfast for 16 people, it&#8217;s not always possible to do that, so there is quite a pile waiting for your attention. But I also learned that it&#8217;s not always best to &#8220;load as you go,&#8221; because you really can&#8217;t maximize the space in the appliance. When you have a kitchen full of dishes, you can pick and choose more carefully what dishes should go where. Since the washer takes about 50 minutes to wash and sanitize, I didn&#8217;t happily succumb to the idea that it would take three hours to conquer all the dishes. I&#8217;m sure if Joyce had room in the kitchen for a second dish washer, she&#8217;d probably get one.</p>
<p>After cleaning and straightening all the rooms downstairs, Joyce and I went through &#8220;the list.&#8221; We had to prepare for a few check-ins and work on tidying and turning the rooms. At 11:30 a.m., she had her monthly conference call with Allison and Scott Crumpton of <a href="http://www.whitestonemarketing.com/">Whitestone Marketing</a> to review the results of Joyce&#8217;s marketing plan. I sat in on the call and was able to view some pretty sophisticated reports that show where Joyce is getting her online business from, which online directories seem to be working well (and which are not), the effectiveness of Google pay-per-clicks and more. I was impressed by the work Whitestone is doing for Joyce. She runs a successful business, but is not resting on her laurels. The Crumptons are helping Joyce stay fresh and on top of the internet marketing game.</p>
<p>After our conference call, I secretly wondered when we would be having lunch – but my gut told me it would be a while…if at all. Joyce and I then turned our attention to housekeeping duties. As an urban inn, most (if not all) of Joyce’s guests leave the property for most of the day. Rarely does she have someone hanging around, so it makes tackling the rooms a bit easier. Rhea took on all the “turns,” or the rooms which needed a more thorough cleaning and changing. Joyce and I took on the “tidies,” which involves a lighter cleaning and straightening of the rooms in which guests are still staying that same evening. We straightened beds, fluffed pillows, cleaned showers/toilets/floors/sinks in the bathrooms, emptied trash, replenished bottled water, and vacuumed.</p>
<p>The shots many of you were waiting to see: the PAII CEO on his hands and knees cleaning a bathroom floor. And yes, I hunted for, found and disposed of any stray body hairs our lovely guests decided to leave behind in the bathroom. Not the most savory aspect of the job, but a necessary one. This will surely be brought up during my annual performance review with the PAII board of directors!<br />
And&#8230;a nearly perfect triangle of tissue paper. Always a nice reminder to the guests that we were here&#8230;we cleaned your mess&#8230;and we took the time to make the TP look nice for you.</p>
<p>After our cleaning duties were completed, Joyce and I sat down for a bite to eat. I think it was close to 3 p.m. by time I “forced” Joyce to sit down and join me for a meal and some conversation. We chatte<br />
d about her <a href="http://www.lodginginseattle.com/">local </a>and <a href="http://www.wbbg.com/">state </a>B&amp;B associations, and of course &#8211; <a href="http://www.paii.org/">PAII</a>. At 3 p.m. sharp, one of the new guests arrived – someone affiliated with the University of Washington. Joyce has done a phenomenal job building relationships with many of the departments and divisions on campus, and the Chambered Nautilus has become a favorite choice for many academics and other visitors to the university.</p>
<p>I had to ask myself, as we continued to conquer the day’s labor, “what is most appealing to me about running an inn?” I already mentioned the interactions with and being a source of happiness for the guests…and the good food that is part of your life. What I also find very appealing is the constant problem-solving nature of the job. I don’t just mean all the curve balls that get thrown your way during the day; I mean the pursuit of a more efficient, productive way of accomplishing the tasks you know are coming your way. I gained a new appreciation for all the sessions we host at the <a href="http://www.paiiconference.org/">PAII Conference &amp; Trade Show </a>on time-saving techniques or ways to better organize your life and inn. How could I do this more quickly and better, without sacrificing quality? What recipes lend themselves well to a very busy kitchen? For example, I wanted to set all three tables the night before, but Joyce said to only set the dining room table. It didn’t occur to me that guests would likely mess with the other two tables before the next morning, since they were in the common areas. It’s something relatively minor, but saves a lot of time the next morning. Only through experience could you learn something like that. To that point, I noticed that Joyce goes back and forth between paper and computer to run the inn. The system works for her, but we both wondered how much time could be saved if she could manage more electronically. Time is the most precious commodity. If we could free up 15 to 30 minutes in her day on account of finding redundancies or other pockets of inefficiency, it would be a major coup. If I had more time with her, I would want to figure out how we could integrate all of the information-tracking into a simpler system. I don’t think our industry could ever have too many efficiency experts!</p>
<p>Another thing I have had the good fortune of observing: just because an innkeeper has “staff,” doesn’t mean he or she doesn’t work just as hard as an innkeeper without staff. Joyce busts her butt all day long, even though she has about four people who help her throughout the week at different intervals. Well, at this point, that is what my intuition tells me. I am strongly considering making this experience a once or twice per year thing for me. Next time, I will likely choose an inn with fewer rooms and that is run solely by the owner/operator – just to see the contrasts and similarities. I think my intuition is right, though, on this point. I think the level of dedication and work ethic has more to do with the innkeeper than the number of rooms or staff people.</p>
<p>So my day ended with the duties of folding a ton of sheets and pillow cases, ironing the napkins and placemats for tomorrow, setting the dining room table and sweeping some of the exterior areas. Oh, I almost forgot to share one of the highlights of my day. Making the cookies! I am a cookie nut, so I had been hounding Joyce about making sure we keep the cookie jar fully stocked – which meant ensuring we replenished the back-up stock. If this picture below doesn’t make you want to pour a large glass of ice-cold milk, I don’t know what would!</p>
<p>I was able to knock off work “early” today, after eleven busy hours. The subsequent three or four hours are now being spent on this blog and preparing for a meeting this Thursday with the <a href="http://www.lodginginseattle.com/">Seattle B&amp;B Association</a>, at which I will deliver a “state of the industry” speech to about 30 innkeepers. There is no doubt in my mind this experience is making me a better CEO for PAII. Money and time well-spent.</p>
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		<title>February 2008 &#8211; On My Mind</title>
		<link>http://www.innkeepingblog.com/2008/02/february-2008-on-my-mind/</link>
		<comments>http://www.innkeepingblog.com/2008/02/february-2008-on-my-mind/#comments</comments>
		<pubDate>Fri, 01 Feb 2008 20:07:00 +0000</pubDate>
		<dc:creator>Jay Karen</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Allied Associations]]></category>
		<category><![CDATA[Goals]]></category>
		<category><![CDATA[PAII]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Strategic Plan]]></category>

		<guid isPermaLink="false">http://innkeepingblog.wordpress.com/2008/02/01/february-2008-on-my-mind/</guid>
		<description><![CDATA[In my seven short months on board as your CEO, I’ve come to learn a great deal about the challenging, yet often times rewarding, profession and life of innkeeping. I am approached by members and industry leaders in all corners of the continent about what PAII should be doing. It is important for you to [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family:trebuchet ms;">In my seven short months on board as your CEO, I’ve come to learn a great deal about the challenging, yet often times rewarding, profession and life of innkeeping. I am approached by members and industry leaders in all corners of the continent about what PAII should be doing. It is important for you to know what we have decided to focus on in the coming months and years. One of the most important achievements our board and staff have accomplished recently is the adoption of a clear vision for PAII. In my column in the recent Winter edition of Innkeeping Quarterly (IQ), I share PAII’s new “Vision Statement.” It is a firm belief of mine to have in front of us and wear on our sleeves a vision of the organization we will always strive to be for our members and the industry. You can read the statement <a href="http://www.paii.org/about_paii.asp" target="_blank"><span style="font-family:trebuchet ms;">here</a><span style="font-family:trebuchet ms;">. This statement is an over-arching philosophy for the organization. We also needed a clear set of priorities and objectives for the coming months and years. The PAII Board of Directors, along with the PAII Advisory Council and other at-large members, helped to shape the most relevant priorities of the organization. These priorities, which we consider our organizational goals, are listed below. All of the work of the staff and board are shaped and motivated by these priorities.</p>
<p><span style="font-family:trebuchet ms;">I hope you agree with what we have chosen to focus and spend association time and resources on. We recognize that we cannot be all things to all people, and at the same time be successful. A successful association is helping its members be more successful. In order for PAII to thrive, we must have the support and involvement of our members. To maximize your investment in PAII, we urge you to participate in PAII surveys, read PAII communications, go to PAII meetings, support PAII vendor members, participate in the PAII forum, buy books and research published by PAII, and continue to support PAII through your membership. With your help, we can accomplish the goals below.</p>
<p><span style="font-family:trebuchet ms;">As always, I welcome your thoughts and comments at <a href="mailto:jay@paii.org" target="_blank"><span style="font-family:trebuchet ms;">jay@paii.org</a><span style="font-family:trebuchet ms;">.</p>
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<div align="center"><span style="font-family:trebuchet ms;"><strong><u>PAII’s Organizational Goals</u></strong><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><strong>Association Growth</strong>
<div align="left"><span style="font-family:trebuchet ms;">PAII will commit to annual net growth of no less than 5% of member inns, supported by a significant improvement in retention of existing inns. PAII will increase the variety of suppliers involved in the association. PAII will measurably grow member participation in all association programs. PAII will develop new revenue sources, grow the top and bottom lines and increase reserves to help ensure future financial stability.<span style="font-family:trebuchet ms;">
<div align="left"><strong>Membership Benefits</strong>
<div align="left">PAII will provide a variety of valuable programs and services, so that all types of members at all levels of expertise and experience feel membership in PAII is critical to their success. </div>
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<div align="left"><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><span style="font-family:trebuchet ms;"><strong>Governance</strong>
<div align="left"><span style="font-family:trebuchet ms;">PAII will study and evaluate governance and corporate structures to determine the most appropriate and fitting structure for perpetual success and benefit of the members, association and industry.
<div align="left"><span style="font-family:trebuchet ms;">
<div align="left"><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><span style="font-family:trebuchet ms;"><strong>Culture</strong>
<div align="left"><span style="font-family:trebuchet ms;">PAII will respond measurably to members with respect, promptness, courtesy, care, and empathy. PAII will conduct our affairs with honesty, a positive attitude, the highest ethical standards, integrity, sincerity, and enthusiasm. PAII will serve our members with the excellent level of service our members are expected to provide their guests. PAII will actively seek the input and advice from our membership and always be available to listen to our members and allies. PAII will keep members informed of who we are, what we stand for, what we are doing and why we are doing it. PAII will provide meaningful and ample volunteer opportunities. PAII will recognize members for longevity of service and outstanding contributions to PAII and the innkeeping industry.
<div align="left"><span style="font-family:trebuchet ms;">
<div align="left"><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><span style="font-family:trebuchet ms;"><strong></strong>
<div align="left"><span style="font-family:trebuchet ms;"><strong>Promoting More Business for the Innkeeping Industry</strong>
<div align="left"><span style="font-family:trebuchet ms;">PAII will become the undisputed voice for the innkeeping industry. PAII will be the gateway to the lodging experience offered by innkeepers through a permanent, industry-supported, cutting-edge public relations campaign aimed at educating consumers and providing access to a variety of sources for reservations. PAII will develop valuable marketing tools for member innkeepers. PAII will actively engage media for increased coverage of our association, industry and the experience of staying at inns.<span style="font-family:trebuchet ms;">
<div align="left"><strong>Allied Associations</strong>
<div align="left">PAII will be a valuable ally and source of support to associations of innkeepers by providing a platform for their leadership to share ideas, solve problems, and build relationships. PAII will provide education to elected leadership and hired staff of associations of innkeepers. PAII will develop mutually beneficial, voluntary agreements with willing associations of innkeepers. PAII will develop meaningful relationships with allied associations within and outside of innkeeping, which will aid the success of our members.</p>
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