Posts Tagged ‘PR’
In my seven short months on board as your CEO, I’ve come to learn a great deal about the challenging, yet often times rewarding, profession and life of innkeeping. I am approached by members and industry leaders in all corners of the continent about what PAII should be doing. It is important for you to know what we have decided to focus on in the coming months and years. One of the most important achievements our board and staff have accomplished recently is the adoption of a clear vision for PAII. In my column in the recent Winter edition of Innkeeping Quarterly (IQ), I share PAII’s new “Vision Statement.” It is a firm belief of mine to have in front of us and wear on our sleeves a vision of the organization we will always strive to be for our members and the industry. You can read the statement here. This statement is an over-arching philosophy for the organization. We also needed a clear set of priorities and objectives for the coming months and years. The PAII Board of Directors, along with the PAII Advisory Council and other at-large members, helped to shape the most relevant priorities of the organization. These priorities, which we consider our organizational goals, are listed below. All of the work of the staff and board are shaped and motivated by these priorities.
I hope you agree with what we have chosen to focus and spend association time and resources on. We recognize that we cannot be all things to all people, and at the same time be successful. A successful association is helping its members be more successful. In order for PAII to thrive, we must have the support and involvement of our members. To maximize your investment in PAII, we urge you to participate in PAII surveys, read PAII communications, go to PAII meetings, support PAII vendor members, participate in the PAII forum, buy books and research published by PAII, and continue to support PAII through your membership. With your help, we can accomplish the goals below.
As always, I welcome your thoughts and comments at firstname.lastname@example.org.
Tags: Allied Associations, Goals, PAII, PR, Strategic Plan
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